Possible Google Update February 18 2013 After Decreased Web Traffic

In talking with many webmasters, checking rankings, and traffic we have seen many changes since February 18, 2013.

Traffic has been rather odd this month with many websites having lower traffic than in January. This may have been due to recent Google panda updates. However, since yesterday traffic has been increasing and has increased even more today.

Search engine rankings have changed quite a bit from the past two weeks, which would definitely have an affect on traffic.

I talked to many webmasters and internet marketers this week to investigate how their traffic was in the month of February. They all said traffic was down until yesterday.

In talking with one of my clients today, they sent me an email around 5 p.m. stating that, “Thought you might like to know that today’s new apps were even better than yesterday… best since 1/24/13. Maybe Google’s made some changes.” Yesterday they reported that they received the most new apps in the entire month. And they got even more today, beating yesterdays numbers.

Something definitely happened as even Mozcast is reporting higher numbers than usual for February 18, 2013. Mozcast reported a temperature of 78 degrees and whenever the temperature reaches past 75 there is usually an update occurring or something big happening.

What have you seen with traffic and search results for your own websites?

“Links to Your Site” count increased in Google Webmaster Tools on 12 February 2013 !!

On 12th February while checking up the GWT account we noticed that Google Webmaster Tools displayed a hike in the number of links to your site Section.

After a series of updates so far now I guess Google is trying to resolve the possible bug because of which, a huge number of links got disappeared and many of webmasters including me started worrying about the drastic fall in number of links.

But now it seems like they are on the track to resolve the issue. But on the other part the “Links to Your Site” section is still not showing up the actual results as the number of links that already removed by webmasters are also there in the list. So can we assume that the bug still exists ??

Looking at the list the links to Main Domain are also listed so I guess this was surely a bug and we had started to assume that the domains now onwards will not be considered for links and just for Branding. I hope that was a wrong assumption. thank god we didn’t started to work on the new strategy and decided to wait and watch for sometime.

At then end we hope that the actual count will be updated and we will get results of all of the efforts applied so far before the bug encountered. Keeping Fingers Crossed !!

Please share your views on the same readers !!

All latest Google SEO updates of 2013 – Check recent updated news

A new year 2013 has been started and all of Webmasters and promoters going to wonder what blenders they are going to see in SEO world in year 2013. Whats the latest Google SEO changes and News for 2013 related to SEO, which usually affects SEO & Search results with each SEO update. The days go and each day we saw something new happening and updating in SEO.  Google updates its algorithms on regularly bases now as Google confirmed that they will be doing almost 500 updates yearly in their system and we just keep curious to know what all latest Google SEO updates of 2013 going to take place and how they are going to affect their years of SEO work on websites. The time Google SEO update news come in market and we just keep searching for the affect or benefit of these latest SEO updates on our websites. On this page we are going to share each update either its Google Algorithm Update 2013, Google Panda Update 2013, Google Penguin Update 2013, Google Page Rank Update 2013 or Google SEO Update for 2013.  So lets start to check what all recent seo updates has took place till now in 2013.

Update 1 on 17 January 2013 – Google Algorithm Update :

The first Google update of 2013 we have seen on 17th January 2013 when suddenly all SEO results has been changed and it was confirmed that their was a Google Algorithm update has took place. But Google officially denied that their was no update from Google but according to Webmaster their was a Google Algorithm Update for sure.

Check this article for more details : Possibly Google Algorithm Update

Update 2 on 22 January 2013 – Google Panda Algorithm Update #24 :

Soon after the unofficial Google algorithm update which webmasters seen on 17 January 2013, Google has announced an official Google Panda Algorithm update on 22 January 2013. This was Google Panda update and affected low quality website. Officially this update has affected 1.2 search queries.

Check this article for more details: Officially Google Panda Update #24

Update 3 on 25 January 2013 – Google Page Rank Update :

The very first Google Page rank update of 2013 took place on 25 January 2013. According to webmasters this was a very minor Google pagerank update and change has been seen on fewer of websites only. Majorly this was assumed like this was a downgrade Google pagerank update only and it has affected only high page rank websites having more or less 4-5 page rank and a downfall in their page rank has been seen.

Check this article for  more details: Downgrade in Google Page Rank

Update 4 on 27 January 2013 -  Google Rolled Back Its Recent Google Algorithm Updates

SEO Webmasters has confirmed that they have seen a lot of signs that Google is rolling back its recent Google SEO algorithm updates which took place on 17 January 2013 and 22 January 2013. As we knew Google never says and disclose these kind of activities but the SEO affect of this has been seen.

Check this article for more details: Google Rolled Back Algorithm Updates

Update 5 on 30 January 2013 – Google Dance

SEO webmasters have seen that their was a Google dance going on soon after that latest Google SEO update happens on 22 January 2013. This was either a Google Dance or the google rolled back its algorithm update. But fluctuations of keywords in google search results keep moving and was not stable at all.

Check this article for more details: Google Dance

Update 6 on 4 February 2013 – Google Page Rank Update

Today On 4 February 2013 Google Toolbar Pagerank has been updated. This is a major page rank update of this year 2013. We have made predictions of this earlier and Google Page rank update has took place on exact time.

Check this article for more details: Google Page Rank Update February 2013

Update 7 on 12 February 2013 -  Signs of Google Algorithm Update May be Google Penguin

On 12 February, thousand of webmasters reported a downfall in their rankings. According to our observations and all feedback we received from SEO Executives and Webmasters, we have seen some strong chances that it was Google Penguin Update on 12 February 2013.

Check this article for more details: Google Penguin Update February 2013

These are all latest Google SEO updates of 2013 which we have seen till now. As Google is doing changes very frequently these days and we can expect a new Google SEO news daily  So keep checking for recent and updated SEO news of 2013 or share if you have any other SEO Updates or SEO news for 2013.

SEO Update – March 1, 2013 – How To Evaluate The Credibility Of A Website

Happy Friday,

This week’s SEO update newsletter is chocked full of SEO Tips,
SEO Articles and another free online training including all of
the following features:

1. How To Evaluate The Credibility Of A Website
By Nancy Wigal of Washington DC SEA
2. How To Build More Brand Awareness With Google Plus Pages
(Webinar Part 4) with Nancy Wigal of Washington DC SEA
3. Grab Your Free, No obligation SEO Analysis Report from the Rocky Mountain Search Engine Academy
4. Grab A Free SEO Tip of the Day (NLP and SEO)
5. Local Search – Does Your Business Have a 7-Pack?
by Beth Browning of the Pennsylvania SEA
6. Google Transition Rank (Part 3) We’re all Spammers Now
by Michael Marshall of the SEA North Carolina

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1. How To Evaluate The Credibility Of A Website    
By Nancy Wigal of Washington DC SEA

How to evaluate the credibility of a website includes several factors that are outlined below. When I teach SEO for Search Engine Academy, I get asked about this quite a lot. How many times have you been directed to a website that leaves you wondering about the professionalism, authority and competence of the business?

Search engine optimization is about more than just using keywords properly in website elements. Let’s take a look at some factors that make or break a website’s credibility.

Read Nancy’s newest post in full, here:
http://bit.ly/15W1gqI

—————————

2. How To Build More Brand Awareness With Google Plus Pages    
(Part 4) with Nancy Wigal of Washington DC SEA

Join us once again on Tuesday March 5th for another insightful Free Online Training
conducted by Master Level Instructor Nancy Wigal.

Time: 2PM EST or 7PM GMT next Tuesday March 5, 2013.

Topic: How To Build More Brand Awareness With Google Plus Pages

During this webinar, you’ll learn

-What is a Google Plus Page

-The differences between your personal Google Plus profile, Google Plus Community and Google Plus pages

-The advantages of using Google Plus pages

-How to create and optimize Google Plus Pages

Register now at the bottom of this page to reserve your free seat: 
http://www.searchengineacademy.com/workshops/free-webinars

To learn more about Nancy Wigal’s SEO training and consulting services
in Washington DC, visit her site here:
http://www.search-engine-academy-washington-dc.com/

Would you like to have your staff trained in all the newest SEO skills right
within your organization? Contact Nancy Wigal for a free, no-obligation
quote for in-house corporate SEO certification training at:
Phone Number 1-202-725-1422

——————————-

3. Grab Your Fr*e, No obligation SEO Analysis Report –   
from the Rocky Mountain Search Engine Academy

Grab a Free SEO Analysis Report from Master Level Instructor of the
Rocky Mountain Search Engine Academy, Ross Barefoot.

Your free, no obligation SEO analysis report includes:

– A Social Media Overview
– Link Profile Overview
– On Page SEO suggestions for improvement
– Speed Improvement Tips
– Your Keyword Rankings Overview
– Plus much more.

Get it free right here online: http://www.rockymountainsearchacademy.com/

If you are interested in attending the 5 Day SEO Mastery Workshop,
in Utah or in Denver then please feel free to contact Ross with any
questions at:
Phone # 1-970-773-5222

To read more about Ross Barefoot’s qualifications and Bio please visit this page:
http://bit.ly/12bAnQE

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4. Grab A Free SEO Tip of the Day    (SEO and NLP)
By John Alexander

Here’s your SEO Tip of the Day.

Natural Language Processing or (NLP) is more important to effective and
accurate SEO than ever before.

Remember the importance of using semantically related supporting words,
true synonyms, descriptive verbs in your body content for the future. As the
industry continues to involve and things like the “personalization of search”
NLP has greater and greater impact, so the correct use of secondary supporting
terms will help you to see even greater rewards to your visibility for those who
focus on writing and communication excellence.

Write useful and engaging content for your readers and focus on communicating well.

—————————-

5. Local Search – Does Your Business Have a 7-Pack?    
by Beth Browning of the Pennsylvania SEA

Do you ever wonder how local businesses get listed at the top of the
search results page?  Do you wonder why yours isn’t?
Do you wonder how local search works?

Read Beth Browning’s article on local SEO here:

Local Search – Does Your Business Have a 7-Pack?
http://bit.ly/We0u74

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6. Google Transition Rank (Part 3) We’re all Spammers Now    
by Michael Marshal of the SEA North Carolina

In case you missed this excellent series by Michael Marshall on
Google Transition Rank and the future implications it could
have on your business, be sure to read Part 3 here:

Google Transition Rank (Part 3) We’re all Spammers Now
http://bit.ly/YUXJ5u

About Michael Marshall:

Michael Marshall has over 20 years experience in information technology
covering a wide range of specialties including: web design, software
engineering, e-commerce solutions, artificial intelligence, and
Internet marketing. He is a member of the World Association of Internet
Marketers and of SEO Professionals. He has degrees in Linguistics,
Philosophy and Theology.

Michael is the Lead Instructor teaching with the Search Engine Academy
of North Carolina. Michael’s next SEO Mastery Workshop has just been
posted for March 25, in Raleigh, North Carolina:
http://www.searchengineacademy.com/dates

That’s about all for this week. I hope you enjoyed this edition of SEO Update
Newsletter and if you found it to be of any help, please feel free to forward it
on to a friend or family member who you think may also find it useful.

I hope you have yourself a FANTASTIC weekend and I wish you much continued
success with your online business. Thanks for reading and take good care until
we talk again next time.

Universal SEO Tips for Google

As you are all well aware of the fact that Google changes its policies after every few months and after that you are able to see a number of changes in the website page rankings. The people who have done black SEO have to go down in the rankings and the White hat SEO websites stay on the top. But if you check the policies you will come to know that although every policy changes but some of the things about SEO remain the same. So here are those Universal SEO Tips for Google that remain the same every time there are changes in the policy.

Unique Content for the article:

While writing the article for your website you have to assure that you are writing a unique article. It must not be copied from any other website otherwise Google will consider it a black hat SEO and will probably lower down the page rank of your website. Other than that you have to assure that the content must be of high quality.

 

Keep updating the website:

The next thing is the daily updating of your website. It is very necessary that you write 2 to 3 articles daily for your website so that it keeps on indexing the pages in the Google and the other search engines and the page rank of your website is increased.

Keyword:

While writing the article makes sure that you focus on 1 keyword on 1 page. More than 1 keyword will make a fuss in the content and will also be considered as a black hat SEO.

User Friendly Content:

While writing the content it is very necessary that it is user-friendly. The reader who is reading the content must understand it easily and must contain the latest updates in it. it should meet the modern standard of the development so that the reader gets attracted towards it.

Page titles:

The page titles and the Meta description should be catchy and must contain the keyword in it so that the readers get attracted towards it and want to read inside story of the article.

URL of the website:

While you are selecting the name of the website you have to make sure that you use the main keyword of your website it. If the website is about technology the domain name must contain the technology word in it.

So these were the few SEO tips that never changes whatever the policies are of Google and other search engines.

Sitemap:

Using sitemaps has many benefits, not only easier navigation and better visibility by search engines. Sitemaps offer the opportunity to inform search engines immediately about any changes on your site.

GOOGLE PENGUIN – Dose your site penalized?

After each update came from Google and especially Google Panda and Penguin, we can say that SEO will die, on the contrary, trying to find reasons why a website was penalized once and all solutions. We are aware that some webmasters make their site spam but this update Penguin, made many mistakes. From my point of view, it is impossible for things to stay that way in a very short time will be another update of Penguin and I think things will return to normal unfairly affected sites.

Many of the organic results these days is completely wrong, there are sites that really do not SPAM and down again, this shows that Google Penguin is not yet finished properly. Anyone can tell a poor website, especially if the area of activity. Should know that the SEO, a website is still a solid and people trying to manipulate the search engines will be affected by the disappearance of the organic results. The penguin is hoping that Google will be updated soon and major faults are resolved, we can not only say “wait”, continue to add content and do not force Google’s hand, still do not know exactly what will be and Penguin algorithm still works.

Also, try changing titles and page descriptions are unique and if they do not use a high density on key phrases. What we appear to favor a website in the organic results for keywords or phrases promoted:

Site validation XHTML, HTML5 and CSS

Attribute using the “other” image

Structure of links between pages and articles

Adding fresh content and relevance

Use social networks – Google Plus, Facebook, Twitter, etc..

If you make a web directory submission, using different titles and descriptions

If you use platform WordPress, Joomla, Drupal, etc.., Or any site with the possibility of adding tags, do not abuse.

Try adding descriptions and unique titles in categories (if you have the possibility, if not, better do not you allow search engines to index these categories)

No matter how much your company has been affected because of this new algorithm, we need to assess the damage and find solutions out of this impasse. Google will make changes all the time, do not we know what to expect in the near future. I read somewhere that Google reported in 2010, over 500 changes in algorithms, it is clear that this happens all the time. Panda version 3.5, has more than a year since it was launched version “child”, Panda and always existed sites in the Google Dance. The problem is that Google Penguin was made ax, unfinished and put on destruction.

Optimizing Your Video: Search And Content Strategy

Video is going to be huge. It is already pretty large, with YouTube getting over 72 hours of video uploaded every minute. While words are still the currency of the web, nearly every business is going to need a video strategy in 2013 and beyond.

With that said, hardly anyone seems to know how to optimize their video for search, as well as viewer value. Here are some pointers on getting your videos found, and making them appealing for as many viewers as possible.

Let’s Start With Search

For the sake of discussion, when we discuss video, we will be referring to YouTube. As the largest video sharing site, and second largest search engine, YouTube dominates the video space. Regardless, these tips should work for any video sharing site.

1) Title, Tags and Description

To start, optimizing the page for a video is the same as the page for a regular website. You want your keywords to be naturally found in the title, the description, and the tags you use.

The benefit on YouTube is that the description can be much longer and content rich. Take the time to write a lengthy description, or even provide a transcript of your video. This will help your video to be found for more long tail keywords in search.

2) Links

This is simple. Get as many links as you can to your videos. YouTube has a high domain authority as measured by SEOmoz. It is not uncommon for videos to rank very highly in search results with just a few links of suspect quality.

While not a recommendation, it would not be fair to skip the fact that many people rank their videos highly with the type of link spam gigs found on Fiverr. This is a personal decision, but link spam always comes with risk, so decide for yourself if you can tolerate this risk.

3) Syndication

Look for chances to get your video seen on other sites. Allow for embedding, place your channel’s RSS feed in different aggregators like Feedage and allow it to be placed on other sharing sites with a link back to the original YouTube listing.

This is all that is required for most videos to rank well. Of course, a bit of strategy in implementing each of these will yield better results, but video SEO is much easier and less complex than optimizing a company website or personal blog.

Content Strategy

Video content is much like written content. It needs to answer a question, provide breaking information, be funny, or somehow otherwise be compelling. The only difference is that a video can be shot quickly, while taking the time to write a piece of content that satisfies all, or at least some of these is time consuming.

Videos should be kept relatively brief (five minutes or less in most cases), the sound should be clear, and the picture should be steady. Promotion is fine, but it should not be the sole purpose of your videos.

A great example of high quality videos that are extremely basic are the No Board SEO videos from evolvingSEO. The lighting is fine, the sound is passable, the background is usually just a wall, but the content is outstanding.

For most videos, the set up and execution has to be good enough to get people to click play. From there, it is a matter of whether the message within the content is good enough to keep people around for the entire time.

Conclusion

Video SEO and content strategy are both fairly easy to optimize. The key to both lies in getting the fundamentals taken care of.